Palforzia – Product Launch
Palforzia – Product Launch
We worked with pharma start up Aimmune to build a consumer brand for the first ever FDA-approved oral immunotherapy allergy treatment. Our goal was to create a brand that was warm, welcoming and authoritative in an otherwise sterile environment/industry.
Role: UX, Design, Art Direction
We worked with pharma start up Aimmune to build a consumer brand for the first ever FDA-approved oral immunotherapy allergy treatment. Our goal was to create a brand that was warm, welcoming and authoritative in an otherwise sterile environment/industry.
Role: UX, Design, Art Direction